Every business needs to have strategic goals that drive decision-making and business initiatives. Absent these, the likely outcome is an exercise in squandered company-wide time, effort, and resources. Businesses simply can’t expect to achieve goals without investing what may seem like copious amounts of up-front work and resources to identify and plan for desired results. With business strategy also comes the identification of other necessary components such as internal processes, policies, and procedures; roles and responsibilities; schedules; resources; and so forth. But setting a plan in place and just jumping in with both feet is insufficient. This course walks through the sigificance of strategic planning, the key components, and execution strategies.
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Moira Alexander, PMP, I.S.P., ITCP/IP3P, is a media recognized Project Management Professional. She is the Founder and Editor-in-Chief of PMWorld 360 Magazine, Founder of Lead-Her-Ship Group, and the author of “LEAD or LAG: Linking Strategic Project Management & Thought Leadership,” and other ebooks on Amazon. Moira is also a project management and digital workplace columnist for various top-tier publications and a former contributor to USA Business Radio and the Price of Business Talk Radio. She has over 25 years of experience in business, strategy, leadership, financial reporting, and project management for small to large businesses in the US and Canada and has been quoted in various publications including Forbes.
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